How AI tools and Make.com transform content creation for only 3$ per article
- Federico Donati
- Feb 6
- 5 min read
Updated: Feb 27
The merger of Artificial Intelligence (AI) with digital content creation has ushered in a new era for marketers and bloggers. Tools like Make.com and Zapier help us take advantage of AI in our blogging efforts, making our operations more effective and our content more potent.
At the outset, let's acknowledge that blogging is a different beast than it was a decade ago. The methods through which bloggers now compose, post, and distribute their content might seem stunning even to bloggers of 2003. Blogging is far more efficient and much more effective than it used to be. With that in mind, let's explore ways in which "digital content agents"—a polite name for AI—can assist you in creating meaningful blog content.
The merger of Artificial Intelligence (AI) with digital content creation has ushered in a new era for marketers and bloggers
AI can certainly enhance blog content creation, and efficiencies are won if the AI does at least the first draft for you or assists you in creating the first draft. As a result, even AI's initial drafts are engaging, they maintain blog readers' attention better, and they can shorten the interval between a blogger's good idea and its appearance in the digital public square.
Keywords and Concepts
Don't just consider AI. Consider products and services like Make.com and Zapier that use AI to help you compose blog content.
Efficient blogging is hard to imagine without AI. The routine tasks are now served up by robots, and the more creative blogging serves up not just appearance (because they look skillful) but the kind of content those appearance-bots appear to be producing, too.
Humans will always be needed. AIways review the AI-generated content before publishing, to ensure you are communicating exactly what you want.
Google will be checking your AI work. Google doesn't rank your page highly if the content is spammy or salesy, so ensure you always add an AI-humanizer like StealthGPT to avoid being penalized.
What advantages does AI offer for content creation in digital mediums?
There are several main advantages to using AI for creating content digitally.
Efficiency - Using AI can help make routine tasks quicker and easier, which means you have more time to just be creative. Whether it's generating rough drafts, writing out whole posts, or even doing the virtual equivalent of sticking one's nose into a thesaurus and waving it around for a bit, content creation tools can shorten the path between sitting around coming up with ideas and getting a semi-coherent draft to come out onto a screen.
Consistency - Because of the efficiency boost I just mentioned, using AI for content creation can also help maintain a more regular publishing schedule if you happen to be a consistently inconsistent writer. At the same time, content creation tools aren't going to tell you something you don't already know—you're just much more likely to get an idea out and onto (virtual) paper if you're using tools that help you get there faster.
Optimization - There are at least two types of content optimization that can happen with the help of AI working behind the scenes. The first happens when you draft a post and check it for mistakes or run it through something that makes sure it's written in a way that's not actively hostile to human readers. The second—specifically for you, the reluctant search engine optimizer—happens when you figure out what words you want to write in the next section of your post that aren't necessarily going to sound awkward to readers but are going to help your post do better in search (and yes, AI can help with that too).
Quality Assurance - While tools that help with SEO are one part of a content creation puzzle, another happens naturally when you ask AI to pretend it’s a human reader and check your post's structure before you hit "publish." To do their job well, increasingly sophisticated grammar and sentence structure checkers have to ensure that the final product is just as awesome for a human reader at a glance as you intended it to be back when the finished draft was still a mass of not-fully-formed ideas at the outline stage.
What kinds of tools are required to bring about the AI-assisted digital revolution?
There are a few very basic tools that exist to help one wade through the virtual morass of documents needed to plan, write, and edit what will eventually turn into the virtual bread and butter of a content creator's imagined audience.
Consider giving these a try:
SEMrush for doing all the keyword research you’re too lazy—or tired—to do yourself.
Make.com for automating the act of sitting down and writing what’s essentially a blog post; for standing in when you don’t have time to hit the road for a virtual interview; or for figuring out what words to put down when you don’t have a good idea of what you want to say.
Alternatively, Zapier integrates all the tools you use to put together a piece of content into one seamless and cross-compatible workflow.
OpenAI or simply ChatGPT APIs to act as the real engine writing the content
StealthGPT to humanize ChatGPT robotic verbiage and writing, and avoid your post being blocked by Google AI Checkers
GoogleSheet or any other databasing tool like AirTable, which will be your command center to input the draft, and collect the well-written article
And the best part of it is that you can integrate it all at the cost of less than 3$ per article!!
What are some common mistakes that could lead to AI-assisted digital newsrooms failing?
The most common mistake is making the content produced in the name of efficiency ring hollow with the very folks who were the intended audience in the first place.
In "AI-assisted digital revolution" terms, here are some of the things one should be aware not to do:
Don't mistake words for heartbeats (a.k.a. lack of personalization): too much content moderation or pre-checking content for mistakes can make the content sound like it "came from a content farm" or even worse, a corporate shill. If you're not able to guess which section of this post was or was not written by me, then the payoffs project you've been working on might just be where lies a hole in the whole process.
Don't let your uncanny valley of a headline make you look dumb (a.k.a. ineffective data use): on the "human quality assurance and making slow news days a bit brighter" side of things, make sure you're not using automated tools for the purpose of sniffing out stuff that your readers won't like.
Don't just be efficient, be smart (a.k.a. over-automation): using content creation tools isn't going to make what you have to say the next time you're asked to produce a piece of content any less boring.
What kind of timeline are we looking at for seeing appreciable changes as a result of an AI-assisted digital content creation strategy?
It's hard to say. What you really need to know is if you're the kind of person who's actually interested in taking advantage of using certain AI tools in place of your own woeful human inefficiency at doing virtual tasks; and if you're the kind of person who's keeping tabs on how appearances improve or don't with your virtual audience as a result of you stringing a not-as-long break with the virtual world you're trying to build—then you might notice something within a few weeks, provided you're virtually shipping something at all.
Want to access an automated AI-driven content creation suite for your blog? Book a free 30-minute consultation
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